An Introduction To Cloud Computing Services

Cloud computing is a service which is increasingly being offered by web design & marketing agencies who are responding to the demand for easy access to shared IT services over the web. These hosted services include software, content and data storage which are then accessed from a variety of devices including laptops, servers, mobile phones and desktop systems.

Three types of cloud computing services

Cloud computing can be broken down into three categories:

• Software as a Service (SaaS)
• Infrastructure as a Service (IaaS)
• Platform as a Service (PaaS)

As a business you pay for as much or as little of these services as required which are managed by a provider. You can increase or reduce the number of services you need depending on personal use.

Infrastructure as a Service

If you choose to have IaaS then this means that your business pays for a set amount of server and storage space with the option to increase this as and where necessary.

Platform as a Service

Platform as a Service refers to a set of applications and other development tools which you access via website portals or gateway software which has been installed on your computers. But if you employ developers then they need to be aware of the limitations in regard to transferring their software to another computer.

Software as a Service

Software as a Service or ‘on-demand software’ is where a software application or technologies which support websites are made available in the cloud. They are hosted by a service provider who charges a monthly fee for this provision. The advantage of this is no additional security or maintenance costs: the provider handles all of these leaving you to focus on your business.

Advantages of cloud computing for your business

There are advantages of using Cloud computing which include:

• Easy access at any time and any place
• Fast, responsive service
• No need for in-depth technical knowledge
• Do not need to spend time updating software or website
• Flexible
• Cost-effective

Just think about the opportunity to access information or a software application when talking to clients or being able to access project documentation at any location in the UK or overseas. Doing so can reduce time and costs which are two major issues for any business.

Things to think about if using cloud computing

Cloud computing offers a great deal of possibilities but there a few things to be aware of such as making regular back ups of your data, having strict security measures in place to protect sensitive information and a Plan B if you are unable to access a document or a website for any particular reason.

Adaptive Consultancy is a London-based digital agency specialising in website design, eCommerce, and internet marketing, including SEO, PPC and SMO. For more on ecommerce solutions visit http://www.adaptiveconsultancy.com/ecommerce
 

Easy To Follow Ideas About Search Engine Optimization That Will Really Help You

 

You could be the most ambitious person on the planet when it comes to creating a website with all the bells and whistles that people will love, but unless your visitors can find your site when they search specific terms, your efforts are just going to be wasted. Read these tips and make the most of your efforts.

 

On your website, headings are going to play a vital role in organizing information. So you need to use only a single H1 tag when you are putting your page together. You can use various subheading tags, like H2-H6, but keep things neat and clean by only using one main H1 tag.

 

To search engine optimize your website, don't include more than 150 internal linking hyperlinks on your home page. Too many internal links on one page can dilute a web page's search engine rank. Huge numbers of links also make it hard for visitors to find the information that they need quickly.

 

To ensure that your website is as easy as possible to crawl, keep your site architecture flat. Don't use too many sub folders, instead use descriptive names for each page. Keep your pages with the most competitive keywords in their names, close to the root folder, so they will gain a higher page rank.

 

A great way to optimize your search engine is to provide use internal links. This means you have an easy access to links within your own site. This provides an easier database for customers of viewers to use and will end up boosting the amount of traffic you have.

 

Find some SEO forums that take site review requests. Participate in the forums then ask fellow members to take look at your website. When someone you don't know well visits your website they can analyze it critically and unemotional, then highlight mistakes and suggest ways for you to improve your website's search engine optimization.

 

While purchasing a domain name may seem like the right way to go, many search engines do not recommend it. Some search engines have a long delay for adding new sites to their existing lists, and last thing you want is to delay getting new visitors. Using your existing website is more feasible, since the wait time for some engines is up to a full year.

 

Decide whether or not you want to use a link farm. Link farms are sites without content that just have thousands of links. This is generally seen as a negative thing. However, these do appear in search engines, and can help you rise in the ranks. It is your decision as to what is most important: rapport with other sites, or search engine rankings.

 

As mentioned at the start of this article, it's very important that you do not allow your efforts to go to waste. Learning the proper optimization tactics for the search engines out there is how your site or business goes from a simple start-up to being a legitimate and popular brand online. Use the tips you've just read to your advantage in SEO.

 

  $1*/ mo hosting! Get going with GoDaddy!

Leave a Reply

%d bloggers like this: