Why Does A Travel Agent or Travel Services Company Need A Website?

Almost every conventional industry has moved to having an online presence in some form or the other. The travel industry is no different. In fact the “dot travel” domain name tld was one of the first new tlds to help identify the domain name and break away from the “dot com” convention. The travel industry depends on cross border lightning fast updates. This makes a website the most ideal backbone for connecting with the customer and passing on information as well as attracting new business. This article deals with why a tours and travel business needs a website.

Professionalism

With smaller travel agents and ticketing offices mushrooming, it has become even more difficult for a customer to decide where and from whom to make their next holiday bookings. A website can help a prospect to make or break that decision by giving them valuable tips and hints and indicate a field of specialization or expertise. Most countries offer a badge or title to people who specialize in their countries tourism. The best place to show off those badges is on your website. For Example Australia and New Zealand give “Aussie Expert” or “Kiwi Expert” badges to show off on stationary and websites.

Brochure

For small businesses with limited scope and limited offerings, the website makes an ideal brochure which can be easily shared with prospective clients. Not only can you have the latest information with images and text, but videos of the tourist destination add a magic of their own. With technology to click panoramic images, you can greatly enhance the perception and excitement of the potential tourist.

Package Selectors

Websites can also include software or apps which the user can use to customize the pricing and features of holiday and travel packages. This allows realtime personalization based on budget, convenience, preferences and availability. The live availability of resources like airplanes, hotel rooms, boat rides etc. makes the booking experience more tangible and more visual for the traveler. This may help the decision making process of the traveler easier and more relevant.

Advisory and Updates

Travel Advisories, storm warnings, diplomatic or war related announcements and even terrorism related information often finds its way into travel websites which cater to specific geographies. A regularly updated website can be an ideal place to get information and updates about travel schedules and how tourism is affected in a specific region. This helps customers plan their trips or connecting journeys in advance.

Ticketing APIs

Most small travel agents and ticket providers are mainly just resellers or aggregators of bigger companies. This means that they can leverage on their benefits given by their principals and use the same systems and technical infrastructure to provide services and automation to their clients. Many agents, simple need to get API access to access the backend booking systems of their providers and then integrate it with their website. This means that a travel agent can club various services and allow the end user to mix and match the choice of airlines, hotels, tours etc. that are on offer. This allows the reseller to push the most lucrative deals and get the best rates on flight bookings etc.

Get an unlimited hosting account with the most amazing features at the best web hosting prices you will find online. To know more visit us at our website.
 
 
Blow Your Competition Out Of The Water With These Search Engine Optimization Tricks
 
By increasing traffic to a blog or website, there is a good possibility that there will be a resulting increase in the sales from that source from the additional visitors. Optimizing your search engine will help to make the web site you have made more accessible. In this article you will find great advice for maximizing your optimization efforts.
 
You should make sure that the search engine optimization you choose, uses a quality and proven technique. Stuffing keywords haphazardly throughout your site won't do anything but lower your audience's confidence in your legitimacy. Consider custom-made content that is specific to your business. This will draw in the audience and encourage them to explore the rest of your website.
 
When you try to increase search engine optimization, you should make your URL something easy and understandable. It should be clear what your site is about. That way, people will known what they are clicking on when they are looking for something using a search engine and they will more likely click on your site.
 
In order to help crawlers and spiders index your web site, you should create a site map. A site map is a list of all the pages that make up your site. By creating one, web spiders will be able to discover even the most obscure and hidden pages, as well as to receive other important information. This will increase your visibility on the internet.
 
If video or audio items are shown on your website, you should have transcripts of these included. The transcripts allow your content to be easily understood by search engine robots. This will ensure your website gets a higher ranking.
 
Keep your content fresh. While having lots of content is important, it has to be up to date. A search engine will track how frequently your site is updated and this has an effect on your rank in the freshness category. Any form of change, whether it's a news article or a blog post, will help to boost your rank.
 
As much as possible, stay away from frames in your website. Search engines can't index framed pages. The best that they will be able to do is to index your home page. This means that, if the majority of your site uses frames, then the majority of your site will not be indexed.
 
If you want to avoid a three to six month period of your site being in a ranking abyss, do not make a lot of link exchanges or buy a lot of links right away. Take your time marketing your site slowly to the internet and your rank will go up much quicker.
 
If you have embedded videos on your web site, be sure to include them in your sitemap. Doing so lets the search engines know that your video content is actually part of your web site. This will help bring more traffic to your site, since viewers will be more likely to come to your site to watch your video rather than going to an external hosting site.
 
When search results are shown, it's probably the results showing on the first two pages that will see the highest traffic. The ideas you've read here will help you to build traffic and increase the profits you receive from your website or blog. Optimizing your site or blog can do a lot for your business.
 

Leave a Reply

%d bloggers like this: