How To Brand Yourself In Your Network Marketing Business

Network marketing is a type of business which anyone can take part in. Qualifications and skills are not required to sign up in this type of opportunity. There are probably two types of people who get involved in such an opportunity:

The Sales Representative Or Distributor Or Associate Or Executive

When you look at these words, they describe someone who is an employee of a company. It appears that network marketing companies regard their distributors as employees.

The Independent Business Owner

An independent business owner is what the term suggests, a person who runs his or her own business and who is expert at helping customers solve their problems with what he or she has to offer.

You have to decide which one you want to be. Do you want to be looked upon as an expert who people go to for help or do you want to be regarded as a sales representative representing a company.

Ideally, you will want to be looked upon as an independent business owner. If you choose to be an independent business owner, prospects will be attracted to you and your business. In order to do this, you will need to brand yourself as an expert in your field. There are simple things which you can to to achieve this:

-try and get an email address which has connations with your target market. If you are trying to attract people to your products, for example health and wellness, you should have “health wellness” or “stay healthy” or “weight loss specialist” as part of your email address. If you are trying to attract business builders i.e. other network marketers, you might have “network-marketingguide” as part of your email address.The email address must always address your target markets. Avoid using such email addresses as Yahoo and Hotmail and AOL. You should strive to have a professional edge to your business and having professional email addresses is one way of achieving this.

-try to obtain your own website and research a domain name which has something to do with your target market. If you do not know how to construct a website, you can use free blogging services such as Squidoo and Hubpages by creating free accounts at these sites. If you decide to use these free blogging services you will not have to purchase any domain names.

If you follow these simple guidelines, you will take the first step in branding yourself and this will help you be the independent business owner in your industry and company.

Erik Gifford is a network marketer who is passionate about the success of other network marketers.You can get help with building your network marketing business in the new model by creating a free account at the Renegade University.
 

Easy To Follow Ideas About Search Engine Optimization That Will Really Help You

 

You could be the most ambitious person on the planet when it comes to creating a website with all the bells and whistles that people will love, but unless your visitors can find your site when they search specific terms, your efforts are just going to be wasted. Read these tips and make the most of your efforts.

 

On your website, headings are going to play a vital role in organizing information. So you need to use only a single H1 tag when you are putting your page together. You can use various subheading tags, like H2-H6, but keep things neat and clean by only using one main H1 tag.

 

To search engine optimize your website, don't include more than 150 internal linking hyperlinks on your home page. Too many internal links on one page can dilute a web page's search engine rank. Huge numbers of links also make it hard for visitors to find the information that they need quickly.

 

To ensure that your website is as easy as possible to crawl, keep your site architecture flat. Don't use too many sub folders, instead use descriptive names for each page. Keep your pages with the most competitive keywords in their names, close to the root folder, so they will gain a higher page rank.

 

A great way to optimize your search engine is to provide use internal links. This means you have an easy access to links within your own site. This provides an easier database for customers of viewers to use and will end up boosting the amount of traffic you have.

 

Find some SEO forums that take site review requests. Participate in the forums then ask fellow members to take look at your website. When someone you don't know well visits your website they can analyze it critically and unemotional, then highlight mistakes and suggest ways for you to improve your website's search engine optimization.

 

While purchasing a domain name may seem like the right way to go, many search engines do not recommend it. Some search engines have a long delay for adding new sites to their existing lists, and last thing you want is to delay getting new visitors. Using your existing website is more feasible, since the wait time for some engines is up to a full year.

 

Decide whether or not you want to use a link farm. Link farms are sites without content that just have thousands of links. This is generally seen as a negative thing. However, these do appear in search engines, and can help you rise in the ranks. It is your decision as to what is most important: rapport with other sites, or search engine rankings.

 

As mentioned at the start of this article, it's very important that you do not allow your efforts to go to waste. Learning the proper optimization tactics for the search engines out there is how your site or business goes from a simple start-up to being a legitimate and popular brand online. Use the tips you've just read to your advantage in SEO.

 

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