How To Brand Yourself In Your Network Marketing Business

Network marketing is a type of business which anyone can take part in. Qualifications and skills are not required to sign up in this type of opportunity. There are probably two types of people who get involved in such an opportunity:

The Sales Representative Or Distributor Or Associate Or Executive

When you look at these words, they describe someone who is an employee of a company. It appears that network marketing companies regard their distributors as employees.

The Independent Business Owner

An independent business owner is what the term suggests, a person who runs his or her own business and who is expert at helping customers solve their problems with what he or she has to offer.

You have to decide which one you want to be. Do you want to be looked upon as an expert who people go to for help or do you want to be regarded as a sales representative representing a company.

Ideally, you will want to be looked upon as an independent business owner. If you choose to be an independent business owner, prospects will be attracted to you and your business. In order to do this, you will need to brand yourself as an expert in your field. There are simple things which you can to to achieve this:

-try and get an email address which has connations with your target market. If you are trying to attract people to your products, for example health and wellness, you should have “health wellness” or “stay healthy” or “weight loss specialist” as part of your email address. If you are trying to attract business builders i.e. other network marketers, you might have “network-marketingguide” as part of your email address.The email address must always address your target markets. Avoid using such email addresses as Yahoo and Hotmail and AOL. You should strive to have a professional edge to your business and having professional email addresses is one way of achieving this.

-try to obtain your own website and research a domain name which has something to do with your target market. If you do not know how to construct a website, you can use free blogging services such as Squidoo and Hubpages by creating free accounts at these sites. If you decide to use these free blogging services you will not have to purchase any domain names.

If you follow these simple guidelines, you will take the first step in branding yourself and this will help you be the independent business owner in your industry and company.

Erik Gifford is a network marketer who is passionate about the success of other network marketers.You can get help with building your network marketing business in the new model by creating a free account at the Renegade University.
 
 
Blow Your Competition Out Of The Water With These Search Engine Optimization Tricks
 
By increasing traffic to a blog or website, there is a good possibility that there will be a resulting increase in the sales from that source from the additional visitors. Optimizing your search engine will help to make the web site you have made more accessible. In this article you will find great advice for maximizing your optimization efforts.
 
You should make sure that the search engine optimization you choose, uses a quality and proven technique. Stuffing keywords haphazardly throughout your site won't do anything but lower your audience's confidence in your legitimacy. Consider custom-made content that is specific to your business. This will draw in the audience and encourage them to explore the rest of your website.
 
When you try to increase search engine optimization, you should make your URL something easy and understandable. It should be clear what your site is about. That way, people will known what they are clicking on when they are looking for something using a search engine and they will more likely click on your site.
 
In order to help crawlers and spiders index your web site, you should create a site map. A site map is a list of all the pages that make up your site. By creating one, web spiders will be able to discover even the most obscure and hidden pages, as well as to receive other important information. This will increase your visibility on the internet.
 
If video or audio items are shown on your website, you should have transcripts of these included. The transcripts allow your content to be easily understood by search engine robots. This will ensure your website gets a higher ranking.
 
Keep your content fresh. While having lots of content is important, it has to be up to date. A search engine will track how frequently your site is updated and this has an effect on your rank in the freshness category. Any form of change, whether it's a news article or a blog post, will help to boost your rank.
 
As much as possible, stay away from frames in your website. Search engines can't index framed pages. The best that they will be able to do is to index your home page. This means that, if the majority of your site uses frames, then the majority of your site will not be indexed.
 
If you want to avoid a three to six month period of your site being in a ranking abyss, do not make a lot of link exchanges or buy a lot of links right away. Take your time marketing your site slowly to the internet and your rank will go up much quicker.
 
If you have embedded videos on your web site, be sure to include them in your sitemap. Doing so lets the search engines know that your video content is actually part of your web site. This will help bring more traffic to your site, since viewers will be more likely to come to your site to watch your video rather than going to an external hosting site.
 
When search results are shown, it's probably the results showing on the first two pages that will see the highest traffic. The ideas you've read here will help you to build traffic and increase the profits you receive from your website or blog. Optimizing your site or blog can do a lot for your business.
 

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