Moving to a New Web Hosting Service Provider

There could be multiple reasons for businesses to migrate to a new web hosting service provider. The reasons vary from low disk space to poor customer service or frequent breakdowns of the server.

Switching to a new web hosting service provider may look overwhelming. However, in reality it’s not so. This article furnishes important points in this regard.

Choosing a new web hosting provider
You need to consider various aspects when choosing a new web hosting service provider. These include the operating system (OS), the bandwidth and disk space requirements, the uptime and customer service.

The type of operating system (OS)
While migrating from one web hosting service provider to another, it is better to stick to the same OS as the one you are using (Windows or Linux) because it’ll make migration easier.

Unless you have a very good reason, do not change the OS. If you are planning to opt for a new OS, you need to check for whether that OS is being offered by the new web hosting service provider.

In addition, your site needs a database such as MySQL or Access. While MySQL is compatible with both Linux as well as Windows, Access is compatible only with Windows. It’s therefore sensible to take a look at these points when you migrate to a new OS.

Bandwidth and disk space
The bandwidth and the disk space provided by the new web hosting service provider are important because the former affects the speed and the latter gives the data storage space. Check if the new service provider offers a higher bandwidth and disk space at the same cost. If they don’t, then we suggest you to execute a cost-benefit analysis for the two aspects. This is likely to help you take a sensible decision.

Uptime
Uptime is important because when your website is down, visitors/customers at your site might be annoyed and this may impair your site’s credibility. In actual dollar terms, you may end up losing hundreds or even thousands. The new service could claim to provide 100% uptime, which is less likely. Ensure to verify the claims.

Further, check when they execute scheduled maintenance – during peak hours or during non-peak hours. If they do it at peak hours, your business is likely to lose substantial traffic and revenue.

Customer service
Good customer service is crucial while choosing a new web hosting service provider. Check if customer service is available around the clock and seven days a week. They should be using phone calls, SMS, or live chat. These options ensure faster communication. You could visit the web hosting service provider’s website to check the credibility of the service provider.

How/what after zeroing in on a web hosting service provider?
Back-up your website
Switching to a new web hosting service provider involves making sure your site is safe from potential hazards like loss of files including HTML files, images, application, scripts, plugins, and so on. You should secure them by taking a backup in a separate computer. You could do this by using an FTP to download all the files.

Configure email
After migration of your site to the new web hosting service provider, make sure to recheck the configuration of your email. Not doing so may lead to failure of the email service.

DNS changes and propagation
Your transfer to the new web hosting service provider is not complete until you update your DNS and submit it to the new service provider. Until then, your new service provider might assign you a temporary IP address. With this IP address, you could check if the website is functional. You should ensure your domain name is changed as you need. For this, you need to communicate with the domain registrar. They would advise how to change. If your domain registrar has inbuilt tools, the job will be easy for you.

Check internal links
Once the transfer process is complete, check internal links using link checking tools. Ensure all links work as they did before the transition. In addition, check for log files and errors and troubleshoot the issues.

Test new website
After migration, it’s important to recheck in detail if your site is working perfectly. Especially, check for the look and the features of internal web pages including forms, apps, plugins, etc.

Cancel the old account
After you close all the process involved in the transition, you need to close the account with your former web hosting service provider. It’s sensible to keep the account live for a week as a backup option until you are sure that the transition happened accurately.

Let your visitors know while you are in the transition
Make sure to leave a message on your web page requesting your audience to bear with patience while your site will have downtime during the transition. It’ll give an impression that you’re concerned for the trouble caused to your audience. It’ll also help enhance the credibility of your site.

Moving to a new web hosting service provider is tricky. It involves multiple things like your business’s website, profits and managing the transition. However, the transition could be made smooth provided you plan properly and execute efficiently.

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Blow Your Competition Out Of The Water With These Search Engine Optimization Tricks
 
By increasing traffic to a blog or website, there is a good possibility that there will be a resulting increase in the sales from that source from the additional visitors. Optimizing your search engine will help to make the web site you have made more accessible. In this article you will find great advice for maximizing your optimization efforts.
 
You should make sure that the search engine optimization you choose, uses a quality and proven technique. Stuffing keywords haphazardly throughout your site won't do anything but lower your audience's confidence in your legitimacy. Consider custom-made content that is specific to your business. This will draw in the audience and encourage them to explore the rest of your website.
 
When you try to increase search engine optimization, you should make your URL something easy and understandable. It should be clear what your site is about. That way, people will known what they are clicking on when they are looking for something using a search engine and they will more likely click on your site.
 
In order to help crawlers and spiders index your web site, you should create a site map. A site map is a list of all the pages that make up your site. By creating one, web spiders will be able to discover even the most obscure and hidden pages, as well as to receive other important information. This will increase your visibility on the internet.
 
If video or audio items are shown on your website, you should have transcripts of these included. The transcripts allow your content to be easily understood by search engine robots. This will ensure your website gets a higher ranking.
 
Keep your content fresh. While having lots of content is important, it has to be up to date. A search engine will track how frequently your site is updated and this has an effect on your rank in the freshness category. Any form of change, whether it's a news article or a blog post, will help to boost your rank.
 
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If you want to avoid a three to six month period of your site being in a ranking abyss, do not make a lot of link exchanges or buy a lot of links right away. Take your time marketing your site slowly to the internet and your rank will go up much quicker.
 
If you have embedded videos on your web site, be sure to include them in your sitemap. Doing so lets the search engines know that your video content is actually part of your web site. This will help bring more traffic to your site, since viewers will be more likely to come to your site to watch your video rather than going to an external hosting site.
 
When search results are shown, it's probably the results showing on the first two pages that will see the highest traffic. The ideas you've read here will help you to build traffic and increase the profits you receive from your website or blog. Optimizing your site or blog can do a lot for your business.
 

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