Your website is ready, it looks great, has good content and you are sure that it will convert visitors into paying customers.Now you need a way to bring more visitors to your website. If you are planning to get more visitors through Google, then SEO should be a main component of your strategy. So you decide to hire a firm offering SEO services to get your website to rank high organically in google search.
When searching for a SEO firm, one should definitely search for a SEO firm from India as India (like other countries) has some of the best SEO firms around and you can get some of the SEO services done at a very low cost. However, not all SEO companies are good in any country and you should be careful when selecting a SEO firm.
Your first course of action would be to do a google search and get details of SEO service providers from India. Your search generates a list of 200+ companies who provide SEO services in India , but the important question is which company actually know what they are doing and can help you rank high(possible on the first page) on google or other search engines.
Don’t despair!! Help is at hand.We list the 4 most important points to lookout for when hiring the services of a SEO company.
1) Size Matters, or does it?
Well its always said “the bigger the better!” But this may not be true. The quality of work done by a company providing SEO services is not dependent on its size but on its knowledge about the changes taking place in the SEO world and how fast they are able to implement them.
2) “Don’t judge a book by its cover”
The best SEO services provider in India may not have a great website themselves. It is important to talk to the company to understand how they carry out seo work and what tactics they use. If their answer is that it’s a secret please don’t waste your time on hiring such firm.
3) Results Matter
When you perform a search for ‘SEO services in India’ some companies rank higher than others. This may not necessarily mean that they are the best and apply latest SEO tactics.
High SEO ranking in an indication that the SEO service company has performed on page SEO, has good content on their website and quality backlinks from other websites. But the higher ranking could also be due to other factors such as an older domain name than their competitors. Google puts a lot of weight on these factors and hence some SEO companies rank higher than others.
4) SEO Plan
Get the SEO service company to make an SEO plan for your company. They should ask questions to understand your business and provide a detailed proposal with Keywords (High, Medium and Low level). Their plan should include what they will do under the following:
a) OnPage SEO
b) OffPage SEO
c) Social Media Strategy
d) Content Management(Blogs)
e) And most crucial weekly/monthly reporting of the work done
The proposal should make you feel confident that the agency listened to your needs and cares about getting you the results you want which is ROI on your investment in SEO.
Improving your search engine ranking and building a great reputation will take time and money. That’s why it’s important to select an SEO service company in India with a proven track record. You need to be confident in their ability to deliver ethical and professional services, provide the ROI you expect, and be a pleasure to work with.
For help with SEO for your website Contact US now.
Roopali Parandekar is MD at Gayatri Global Group. Prior to this position she lived and worked in the UK for 7 years. An MBA by education she has an eye for detail and is a very keen learner. She is an expert in Social Media Management and a regular blogger. She writes about latest development in Social Media, Web designing & development, SEO and software applications.
Blow Your Competition Out Of The Water With These Search Engine Optimization Tricks
By increasing traffic to a blog or website, there is a good possibility that there will be a resulting increase in the sales from that source from the additional visitors. Optimizing your search engine will help to make the web site you have made more accessible. In this article you will find great advice for maximizing your optimization efforts.
You should make sure that the search engine optimization you choose, uses a quality and proven technique. Stuffing keywords haphazardly throughout your site won't do anything but lower your audience's confidence in your legitimacy. Consider custom-made content that is specific to your business. This will draw in the audience and encourage them to explore the rest of your website.
When you try to increase search engine optimization, you should make your URL something easy and understandable. It should be clear what your site is about. That way, people will known what they are clicking on when they are looking for something using a search engine and they will more likely click on your site.
In order to help crawlers and spiders index your web site, you should create a site map. A site map is a list of all the pages that make up your site. By creating one, web spiders will be able to discover even the most obscure and hidden pages, as well as to receive other important information. This will increase your visibility on the internet.
If video or audio items are shown on your website, you should have transcripts of these included. The transcripts allow your content to be easily understood by search engine robots. This will ensure your website gets a higher ranking.
Keep your content fresh. While having lots of content is important, it has to be up to date. A search engine will track how frequently your site is updated and this has an effect on your rank in the freshness category. Any form of change, whether it's a news article or a blog post, will help to boost your rank.
As much as possible, stay away from frames in your website. Search engines can't index framed pages. The best that they will be able to do is to index your home page. This means that, if the majority of your site uses frames, then the majority of your site will not be indexed.
If you want to avoid a three to six month period of your site being in a ranking abyss, do not make a lot of link exchanges or buy a lot of links right away. Take your time marketing your site slowly to the internet and your rank will go up much quicker.
If you have embedded videos on your web site, be sure to include them in your sitemap. Doing so lets the search engines know that your video content is actually part of your web site. This will help bring more traffic to your site, since viewers will be more likely to come to your site to watch your video rather than going to an external hosting site.
When search results are shown, it's probably the results showing on the first two pages that will see the highest traffic. The ideas you've read here will help you to build traffic and increase the profits you receive from your website or blog. Optimizing your site or blog can do a lot for your business.