Web Server Features and Its Role in Web Hosting

Web servers are a remote computers or computer programs that delivers web content (like web pages, etc.) to the end user over the internet upon request through a web browser. It comprises a computer and a server program. Every web server will have an internet protocol(IP) address and domain name through which it is identified over the internet.

Many web servers run on high speed internet connection. The basic function of a web server is to host websites and to deliver web content from its hosted websites over the internet. During the delivery of web pages, web servers follow a network protocol known as hyper text transfer protocol (HTTP).

Web hosting service providers uses web servers to host multiple websites. Web servers need a continuous power supply and necessary cooling for them to function efficiently.

There are two types of web servers – shared web servers and dedicated web servers.
*In a shared web server, a web server is assigned to many clients and it is shared among all the clients.
*In a dedicated web server, one web server is dedicated to a single user. This is suitable for websites with more web traffic.

Features of web servers
Following are some key features of web servers

*Large data storage support: Data storage support is one of the primary feature of web server. Every web server supports large storage space for storing data of multiple web sites.
*Bandwidth controlling to regulate network traffic: It is a feature available in web server to minimize excess network traffic. Web Hosts can set bandwidth values to regulate the rate of data transmission over the internet. This feature avoids the down time caused by high web traffic.
*Virtual hosting: Virtual Hosting is a type of web hosting service in which a web server is used to host other software based virtual web-servers web sites, data, applications and other services. Virtualized Web servers do possess this feature to provide virtual hosting.
*Server side web scripting: This feature of web server enables the user to create dynamic web pages. The popular server side scripting languages include Perl, Ruby, Python, PHP and ASP etc. Advantages of server side scripting features are:

*Users do not require downloading plugins
*Website loads faster
*User can configure the website to use content management system that simplifies the functions of editing, adding of images, publishing etc.

Role of web servers in web hosting
Hosting websites refers to placing websites on web servers to bring them into access by people over internet. Web servers play a significant role in web hosting services as they form the key elements. Following are few functions performed by web servers in hosting:

*Stores and secures website data: In web hosting services, a web server stores all website data and secures it from unauthorized users when it is properly configured.
*Provides web database access: A web server’s responsibility is to provide access to websites that are hosted. Web hosting service providers own some web servers that are used in variable ways to provide different web hosting services, such as backend database servers.
*Serve the end user requests: Web servers accept requests from different users connected over the internet and serve them accordingly.

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Blow Your Competition Out Of The Water With These Search Engine Optimization Tricks
 
By increasing traffic to a blog or website, there is a good possibility that there will be a resulting increase in the sales from that source from the additional visitors. Optimizing your search engine will help to make the web site you have made more accessible. In this article you will find great advice for maximizing your optimization efforts.
 
You should make sure that the search engine optimization you choose, uses a quality and proven technique. Stuffing keywords haphazardly throughout your site won't do anything but lower your audience's confidence in your legitimacy. Consider custom-made content that is specific to your business. This will draw in the audience and encourage them to explore the rest of your website.
 
When you try to increase search engine optimization, you should make your URL something easy and understandable. It should be clear what your site is about. That way, people will known what they are clicking on when they are looking for something using a search engine and they will more likely click on your site.
 
In order to help crawlers and spiders index your web site, you should create a site map. A site map is a list of all the pages that make up your site. By creating one, web spiders will be able to discover even the most obscure and hidden pages, as well as to receive other important information. This will increase your visibility on the internet.
 
If video or audio items are shown on your website, you should have transcripts of these included. The transcripts allow your content to be easily understood by search engine robots. This will ensure your website gets a higher ranking.
 
Keep your content fresh. While having lots of content is important, it has to be up to date. A search engine will track how frequently your site is updated and this has an effect on your rank in the freshness category. Any form of change, whether it's a news article or a blog post, will help to boost your rank.
 
As much as possible, stay away from frames in your website. Search engines can't index framed pages. The best that they will be able to do is to index your home page. This means that, if the majority of your site uses frames, then the majority of your site will not be indexed.
 
If you want to avoid a three to six month period of your site being in a ranking abyss, do not make a lot of link exchanges or buy a lot of links right away. Take your time marketing your site slowly to the internet and your rank will go up much quicker.
 
If you have embedded videos on your web site, be sure to include them in your sitemap. Doing so lets the search engines know that your video content is actually part of your web site. This will help bring more traffic to your site, since viewers will be more likely to come to your site to watch your video rather than going to an external hosting site.
 
When search results are shown, it's probably the results showing on the first two pages that will see the highest traffic. The ideas you've read here will help you to build traffic and increase the profits you receive from your website or blog. Optimizing your site or blog can do a lot for your business.
 

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