.Tel Domain Names, Glocal and Other Personal Marketing Ideas

In 2007, the Pew Internet & American Life study found that one in ten internet users had a job that required them to self-promote or market their name online. Two years later, it found that the share of adult internet users who have a profile on an online social network site has more than quadrupled in the past four years, from 8% in 2005 to 35%, and it’s very likely that with the internet being at the front and center of international business, this proportion will continue to increase in step.

There’s no doubt that doing business as an individual or in a team internationally has become much easier with the advent of the internet, new networking technologies and more diverse ways of collaborating. But, as can be seen by the statistics above, the ability to differentiate from the competition is much more difficult as more and more people join business networks, use job-hunting sites and build their professional brand online.

Personal digital branding is just beginning to emerge as a new tool for recruiters and career managers to help differentiate people online. It’s only been in the past year or two that celebrities and sports stars have started really thinking about personal branding online in a consolidated fashion, especially in light of new ‘celebrities’ being launched from sites like YouTube (think Susan Boyle). So if it can work for them, it can certainly work for you. Here are three tools to help you stand out further from the crowd.

Be Social, Go Glocal

What’s glocal?! It’s the ability to talk about local issues on a global stage, using social media. Basically, you have an expertise that you can share that may be best expressed using local examples. You can share the benefit of your experience on a global platform by utilizing all of the free social media channels at your disposal, enabling you to have a global voice. It’s not just blogging these days – although ‘long form’ content is still extremely useful for search engines, and it’s important to consider easy-to-use platforms that can be branded with your personal brand such as Posterous, which can be updated from email. Micro-blogging, like Twitter or Google Buzz, can enable you to tell your story to a whole bunch of people. Qik enables you to tell your story via the medium of video. All of these can generate a good footprint online for you, but you need to keep the momentum up.

Take Control of Your Online Presence

You may already be utilizing social media sites such as Twitter, which enable people to converse and market to potential customers at incredibly low cost. That’s a positive and controllable way of engaging with potential customers (as long as you don’t drunk-tweet – what goes online can potentially stay online forever!). However, how do you maximize the potential of your efforts in social media, and point people to the things online that you want them to see (and perhaps fewer of the things you don’t want them to see)?

The best way to do this is to centralize all of the things you want people to see and where you want them to interact with you under a .tel name. A .tel domain gives you the benefits of discoverability and ownership that a traditional domain brings, but without the hassle of having to build and pay monthly for hosting and developing your own site. It’s proven to be an excellent resource for individuals using free resources for blogging, but wishing to be found in an authoritative place online under their control, where they share what they want to share. From as little as $ 10 per year, you can brand yourself under your own .tel domain name and easily change the information quickly as you need to. These domains can also act as a single point of contact for customers.

Network

There’s no doubt that more niche business networking sites are starting to ‘up’ their game in terms of the quality of relationships that can be built on their platforms. Joining LinkedIn, Viadeo or Xing will bring benefits, especially from the networking groups that are starting to appear on things like LinkedIn. With more integration of Twitter and other elements into these business networks, the ability to promote a professional side to online networking is really starting to come to the forefront.

Marketing yourself, your skills and your potential is now one of the most important things you can do as a professional. Take time to implement a few of these easy online marketing tools to help stand out from your competition.

Learn more about getting a individual .tel name at TelSweepstakes.com.
 
Become a Pro Blogger with these Tips
 
Creating a blog can seem overwhelming because there are so many option, possibilities and choices to make. The potential and ideas for blogs are infinite. The tips in this article are designed to help you to create a blog that will accomplish your goals and will reach the audience that your blog was created for.
 
Post original content on your blog, and include pictures or other content. Linking out to relevant sites, quoting experts in a field or adding videos can also make a post more interesting. Make sure you don't plagiarize, though, because people will stop visiting your site. Be unique and interesting with posts!
 
If possible, have someone else go over your blog posts before you post them. This is especially critical for internet marketing posts. People have a tendency to be blind to their own errors, so they will often miss problems with grammar, spelling, sequence, or logic. Another person may also be able to provide information you have left out or correct errors of fact.
 
When blogging, you should make sure that you make your RSS feed as obvious as possible. You can not expect other readers to find it if it blends in with all the text in your blog. This is why you should put it in a prominent position on your blog, and try to make use of the orange RSS icon if possible.
 
If you are going to blog, you need to make sure you choose a niche or market that you are passionate about. There are plenty of blogs out there, and there are just as many topics to choose from. Stay specific, and choose a blogging subject that you can create a successful blog with.
 
Break your blog up into appropriate headings and subheadings. This serves to make the material more palatable. Readers' have a tendency to scan the page for key concepts before they begin to read the entire blog. Headings and subheadings will help them get what they are looking for and ensure they stay on your page long enough to read the entire blog.
Try breaking your posts into manageable pieces. This is a very easy, but unfortunately ignored blogging tactic. Do not write like you are trying to run a marathon. Break up your posts in smaller pieces. This can help boost your SEO, and it can help create a clearer writing approach. This can actually help you think better.
 
Learn everything you can about topics related to your blog. The more quality information you can share, the better your blog will be. The greater your knowledge, the more readers will view you as an expert in the field. This will make the reader more likely to share links to your blog with their contacts.
 
Do not start a blog entry unless you are sure that you can sit down and finish the entire thing. You want to let your mind stay on task, and if you have to stop for any reason, it will be very hard to pick up where you left off.
 
You may want to have contests or giveaways on your site. This helps readers to become a part of your blog and increases their excitement about visiting. Readers are also likely to send links to contacts interested in the content of your contest. The giveaway can vary, depending on your site.
 
Make friends with other blogs that relate to your target niche. You can post useful comments on these blogs, and this will help promote your own blogging as well. Besides providing comments, some blogs will allow you to make guest posts, as this can be mutually beneficial to both of you.
 
The more blogs you write, the more ways potential readers have of finding you via search engines. The more people that successfully make their way to your site, the more visitors you will have actually reading your content. Use this guidance and watch your visitor numbers grow.
 
As you probably already know, creating a blog can be overwhelming at first, because the possibilities and potential for blogs are endless. The tips and techniques from the above article were gathered to help you create a blog that will get your message across to the audience that you are seeking to reach.
 

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